RSS

Day 142: Atomic Starburst Owl

30 Oct

Most designers hate starbursts. REALLY hate them! When it comes to my usual design projects, I am one of those designers. But when it comes to atomic/retro design, I actually prefer them.

And, in case you’re up for a design-related laugh about starbursts (and color, white space, logos and much, much more), check this short movie out: http://www.makemylogobiggercream.com/

If you’re not a designer, here are some tips you should know about design before watching the movie:

Gigantic logos are obnoxious and overwhelm your message. A well-sized logo is immediately recognizable, but does not overwhelm your message. Bigger is not better, we promise!

White space is good. The eyes need to rest. Anything with too much text set in too many typefaces, will drive your viewer away. No joke.

Starbursts are corny ways to attract attention. They make ads look cheap and poorly thought out.

As for colors, they should not “pop.” Pop is not something colors do. Too many colors crammed into a space or too many bright colors can frustrate your audience. Seriously. Colors should work well together and add to your identity.

And of course there’s the issue of unrelated images. Throwing in an American flag, a rose, or other unrelated graphic does not make your audience immediately link you to patriotism or love. Images should reinforce your message not distract from it.

Don’t agree with me? Try reading an ad that has every single space filled in with starbursts, ugly typefaces of all sizes, obnoxious colors, ridiculous images, and a ginormous logo. Not so fun, is it?

Advertisements
 
1 Comment

Posted by on October 30, 2012 in Illustration

 

Tags: , , , , ,

One response to “Day 142: Atomic Starburst Owl

  1. Whimsical KT

    November 1, 2012 at 06:31

    LOL! I am sooo guilty! Thank you for posting this! I think I need to work on my header. šŸ™‚ Your owl is fantastic!

     

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: